Drone views: a multimodal ethnographic perspective

Drone visuals are rapidly becoming part of our sociocultural imaginaries, generating distinct images that differ from traditional visual conventions and producing unexpected perspectives the world reveal hidden aspects surroundings. Despite growing use camera-laden drones in a range commercial non-commercial activities, to date, little scholarly attention has been paid semiotics drone visuals. This article is first draw specific compositional structure visuals, combining social semiotic analysis with ethnographic insights assess how they changing way we think about world. Exploring hobbyists’ developers’ on usage generate, authors identify examine three frequently occurring characteristics visuals: top-down views, 360-degree panoramic views ‘classic’ landscape perspectives. The critical these peculiarities leads them argue for potential innovative visions reshape culture. In their conclusion, aim open conversation technological advancements mark important changes sense-making processes, geographical imaginations everyday life experiences.